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Anime News

4Kids gets Kappa Mikey
Date: 4/11/2005
MIP NEWS: The licencing agent for global anim? properties Pokemon and Yu-Gi-Oh! has bought worldwide licensing, marketing and promotional rights to hot new Japanese anime series Kappa Mikey from Animation Collective.

This is the second agreement between Animation Collective and 4Kids Entertainment following a similar deal for the The Incredible Crash Dummies.

Kappa Mikey follows the exploits of a fish-out-of-water character that adjusts to life as the biggest anim?
star in Japan. The action comedy series is due to premiere on Nicktoons in the US and Nickelodeon International in 2006.

"We are excited to be working with a property that is as action-packed and adventurous as is it is quirky and humorous," said Alfred Kahn, chairman and ceo of 4Kids Entertainment.

"We believe the series' multi-faceted elements combined with the broadcast support of Nickelodeon worldwide will boost Kappa Mikey's appeal and consumers' interest in expanding their experience with the property beyond the television screen and into engaging merchandise."

4Kids Entertainment is planning a licensing and marketing programme that capitalizes on Kappa Mikey's clever "show within a show" format and its wide-range of characters. Licensing is expected to focus initially on toys, apparel, games and trend products.

Larry Schwarz, Animation Collective's ceo and the creative force behind both Kappa Mikey and The Incredible Crash Dummies, added: "Anime is the most
widely watched animation style in the world and kids all over are quickly becoming experts in its quirks and nuances. Kappa Mikey is a fun parody of the genre, while at the same time delivering fast-paced action and character-driven comedy."

Animation Collective's existing shows The Incredible Crash Dummies, Leader Dog and Tortellini Western currently airing on 4Kids TV and Nicktoons, respectively.
Source: C21Media